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Basic and Advanced Focus Groups
Basic and Advanced Focus Groups
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Book Details

Taking a "bi-level" approach, this book gives readers a complete picture of focus groups with coverage of both the "how-to" and the why, and argues against there being any one right way to do the research.
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  • Author David L Morgan
  • ISBN13 9781506327112
  • ISBN10 1506327117
  • Pages 216
  • Published 2018
  • Fecha de publicación 13/09/2018
  • Language German, French
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Basic and Advanced Focus Groups
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Basic and Advanced Focus Groups (German, French)

82,74€ 87,10€ -5%
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